Keeping it real
Keeping It Real celebrates what has always made Hungry Jacks great: big, beefy burgers, bold flavours, real ingredients and great taste. We'll leave the Kale to someone else.
I co-wrote the creative platform before leaving Clemenger. Big credit goes to creatives Willy Maitland and Zander Williment who helped write the spot and bought the platform to life in such an epic way.