Keeping it real
'Keeping It Real' celebrates what has always made Hungry Jacks great: big, beefy burgers, bold flavours, real ingredients and great taste. We'll leave the Kale to someone else. I co-wrote the 'Keeping It Real' creative platform before leaving Clemenger. Big thanks to Willy and Zander who took it on when we left and wrote a great spot that bought the platform to life in such an epic way.